WebShare offers a full line of consulting services to ensure that your business is getting the most out of the tools and services offered by Google. We can assist with a number of Google tools ranging from a simple Google Analytics set up to the management of your entire online marketing and optimization efforts.
Google does not provide direct consulting and support services, but rather relies on certified partners to provide these services. Webshare holds the following certifications:
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Google Authorized Website Optimizer Consultant
Google Authorized Analytics Consultant
Google Adwords Qualified Company
We can help with the deployment, support, integration, management, and training for a complete line of Google related services:
Google Analytics: As a Google Analytics Authorized Consultancy, WebShare can help you identify the metrics that matter to your bottom line, help you install and configure a Google Analytics solution that provides all the data you need, and help you to turn that data into information that can drive your decision making process. From consulting services to training solutions, WebShare is your key partner in your web analytics solution. [more information on Google Analytics services]
Google Website Optimizer: Conversion marketing and landing page testing is essential to any solid online marketing strategy, and Google’s Website Optimizer tool puts running A/B and multivariate tests within the reach of just about any website. As a Google Website Optimizer Authorized Consultancy, WebShare can help you define your test strategy, identify variables and alternatives to test, design and set up your experiments, and interpret your results after a successful execution. [more information on Website Optimizer services]
Google Adwords: Pay per click advertising is an incredibly powerful traffic acquisition tool, and Google’s Adwords product has led the way. If you’re advertising with Google Adwords, then you likely know the depth and breadth of control you have over how your advertising budget is allocated across a number of mediums, campaigns and options. From training solutions to ROI tracking & Analytics integrations to tools and strategies that can help you effectively manage your Adwords campaigns to profitability, WebShare can help you get the most out of Google Adwords. [more information on Google Adwords and Pay Per Click services]
Google Webmaster Central (Tools): What if you could ask Google how they see your site? Google has introduced a family of Webmaster Tools designed to give webmasters greater insight into the results of Google’s crawl of your website and how your site looks through the eyes of Google. Through tools such as the Robots.txt analyzer and Crawl Error indications you can be made aware of errors you may never have realized even existed. WebShare can help you understand this valuable information and what it means to your website. [more information on Google Webmaster Central and Webmaster Tools]
Google Adsense: Google Adsense is essentially a marketplace bringing advertisers and content publishers together, offering the opportunity to serve ads on your website and monetize your traffic. Depending on the goals and nature of your website, this can be a powerful opportunity to explore alternative revenue streams from your web traffic. WebShare can help you understand these opportunities and deploy a Google Adsense strategy that fits your business model and objectives. [more information on Google Adsense services]
Google Custom Search Engines (CSE): One of the most important pieces of information that can be taken from your website is what people are doing once they’ve arrived. The ability to integrate a customized search engine within your site not only helps visitors to the pages they’re interested in, but also helps you to understand what your potential clients are looking for. Google’s Custom Search Engines are an economical and extremely robust solution to your site search needs. [more information on Google Custom Search Engines]
Additional Google Products & Services: From Google hosted mail solutions for your organization to Google Calendars and Applications, there are many opportunities to leverage Google and reduce the costs of running your day to day business. Local listings, maps and mashups can be used to enhance the user experience and drive valuable potential clients to the pages of your site. Google Base can be used as an alternative outlet to showcase your products and services, and Google Checkout can be integrated into your Ecommerce applications to provide visitors a convenient way to buy your products and services. [more information on Additional Google Products & Services]