Google’s Website Optimizer tool provides just about anyone with a website the ability to execute landing page and conversion marketing tests, and perhaps its best feature is its price - it’s free. Even the tiniest of changes on what may seem to be insignificant elements of your website’s pages can have an enormous impact on your bottom line, and structured testing can give you the quantitative answers to your most important question: What do my visitors respond best to?
WebShare is proud to be a Google Website Optimizer Authorized consultancy, and if your conversion marketing and / or landing page testing strategies need some help or guidance, we offer three tiers of service around Google’s Website Optimizer tool:
Quick Answer Service ($250/hr): This is used to answer your questions around configuration, installation, results interpretation, or any other issues you may be having with the Website Optimizer tool. You’re only limited to one call per hour, and your hour may be used anytime within one month of purchase.
Three Hour Block ($600): These three hours may be used in increments of 30 minutes over the course of a six month time period. During these hours, WebShare can help you with Website Optimizer test design, implementation, analysis and any other Website Optimizer related needs you may have.
Eight Hour Block ($1200): This package is designed for longer term needs around Website Optimizer and conversion marketing testing. These hours may be used in 30 minute increments over the course of 12 months, and may be used to address any issues you may be having with your testing strategy. From conversion marketing experiment strategy and design to variable definitions to customized workarounds and advanced analysis of your result set might be addressed.
Website Optimizer Training Solutions: If you’re new to conversion marketing and statistical testing, or if you’re looking to get your in-house team ramped up on the concepts and tools needed to implement a successful landing page testing campaign, WebShare can help you on your way with our Google Website Optimizer training solutions. From identifying key areas on the pages of your website that can be tested to learning when to apply A/B/N split tests and when to use multivariate experiment designs, our training can be customized to meet your organization’s specific conversion marketing needs. [more information on Website Optimizer training]