Robust website analytics and data analysis are the keys to true business intelligence. Understanding your visitors, your competitive landscape, and measuring the success of your efforts are the cornerstones of a successful online strategy.
Analytics Strategy & Technology Selection Services
Understanding what you want your web analytics to tell you is a foundational step to creating a solution that will provide you with actionable insights, and selecting the right tools for the right jobs and environments is critical.
Whether you’re a global enterprise or an SMB, we can help you design a holistic web analytics solution and select the right tools and technologies to measure your online marketing efforts.
- Web analytics and business intelligence strategies & architecture
- Vendor selection to meet your needs and budget targets
- Conversion testing & experimentation platforms
- Advertising platforms
- CRM and email marketing solutions
- Competitive intelligence tools
- Online marketing research tools and resources